Ebba Ljungerud

Ebba Ljungerud has an extensive history of bringing entertainment to broad audiences, with roles in the media, e-commerce, and interactive entertainment industries. Following a long career with Kindred Group PLC, Ebba now serves as CEO at Paradox Interactive since August 2018. 

Ljungerud has guided multiple businesses through vital phases of growth and expansion during her career. At Paradox, she oversees a growing company of over 435 employees across six studios, with a portfolio of over 100 titles published on PC, console, and mobile platforms. Her favorite game is Surviving Mars.

Eat the Elephant; Marry your Horse

How do you win over a base of players who will accept nothing but the nerdiest and most hardcore of gamers into their ranks? Ebba Ljungerud, CEO of Paradox Interactive, describes her approach to taking a niche publisher through IPO -- and gaining the trust of its fans and employees alike while learning to play some of the industry’s grandest strategy games.